Yes, Snowplow + Snowflake can effectively power agentic AI assistants and in-product experiences:
- Behavioral Context: Snowplow tracks comprehensive user behavior and interaction data that provides rich context for AI assistant decision-making
- Real-time Intelligence: Stream behavioral data into Snowflake for immediate processing and serve customer insights to AI assistants through APIs
- Personalization: Use Snowflake's ML capabilities to train models that enable AI assistants to provide personalized recommendations and contextual assistance
- Continuous Learning: Leverage behavioral feedback loops to continuously improve AI assistant performance based on user interactions
Snowplow Signals is purpose-built for these agentic AI use cases—it provides the infrastructure that product and engineering teams need to build AI copilots and chatbots with three core components: the Profiles Store gives AI agents real-time access to customer intelligence, the Interventions engine enables autonomous actions, and the Fast-Start Tooling includes SDKs for seamless integration with AI applications.