Snowplow integrates with your preferred data sources, enrichments, and destinations so you can focus on building the applications that matter to your business.
Snowplow is the global leader in behavioral data for AI, enabling digital-first companies to unlock the full value of their behavioral data and transform a proprietary customer intelligence asset into a source of competitive advantage. Data teams rely on Snowplow to securely collect, process, and deliver event-level data to their platform, while digital product and engineering teams use Snowplow to integrate deep customer context into their ML and agentic applications—all in real time.
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AWS highlights Snowplow as an incubator partner for their new SageMaker Unified Studio service.
The impact of AI on digital experience with Yali Sassoon, CTO at Snowplow.
Discover the key differences between Google Analytics vs Snowplow. Explore challenges with GA and learn the benefits and architecture of Snowplow.
Snowplow ranked #3 on The Software Report’s list of the Top 25 Data Management & Analytics Companies of 2025
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Snowplow named in DBTA Top 100 companies.
New Signals Solution from Snowplow Enables AI Personalization Through Live Customer Intelligence
Snowplow Unveils Signals: Real-Time Customer Intelligence Infrastructure for AI-Powered Products
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Whether you’re modernizing your customer data infrastructure or building AI-powered applications, Snowplow helps eliminate engineering complexity so you can focus on delivering smarter customer experiences.
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