Data Product Studio

Govern Your Behavioral Data and Accelerate Time to Value

Enable teams to create behavioral datasets in granular detail, simplify tracking implementation, democratize data across the organization, rapidly create new use cases, and monitor data health metrics to ensure exceptional data quality

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Enforce Data Governance

Define and document your data products in granular detail with ownership information and semantic descriptions, enabling teams to create datasets with visibility into which teams own each dataset.

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Accelerate Data Time-to-value

Leverage Snowtype code generation to rapidly implement tracking, while fine-grained observability allows quick detection and correction of data anomalies, reducing the time from data collection to actionable insights and real-time activation.

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Enhance Collaboration

Foster internal collaboration by allowing teams to subscribe to, reuse, and receive alerts about data products of interest, accelerating the creation of new use cases.

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Whether you’re modernizing your customer data infrastructure or building AI-powered applications, Snowplow helps eliminate engineering complexity so you can focus on delivering smarter customer experiences.