Snowplow Demo

Type: On-Demand Video

Duration: 12 minutes 6 seconds

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What will you learn?

Watch this 10-minute demo video to see how Snowplow can help you transform raw behavioral data into governed, high-fidelity fuel for AI-powered applications—including advanced analytics, real-time personalization engines, and AI agents. To learn how Snowplow can help you, schedule a customized demo.

Timestamps

0:00 - Introduction & Overview
0:23 - Data Flow Overview
0:54 - Data Product Studio
1:22 - Event Specifications & Validation
2:49 - Snowplow Trackers
3:22 - Implementing Tracking
4:20 - Live Demo: E-commerce Site
5:20 - Data Warehouse Integration
6:22 - DBT Model Packs
7:14 - BI Dashboard Visualization
8:49 - Reverse ETL & Activation
9:40 - Snowplow Signals Introduction
10:25 - Real-time AI Agent Demo

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Whether you’re modernizing your customer data infrastructure or building AI-powered applications, Snowplow helps eliminate engineering complexity so you can focus on delivering smarter customer experiences.