Snowplow eliminates silos by delivering first-party, governed behavioral data into centralized warehouses like Snowflake, Databricks, or BigQuery. Here, teams across marketing, analytics, and product can access the same event streams and models.
Snowplow Data Product Studio enables different teams to produce and manage distinct datasets while maintaining shared governance standards.
Snowplow Reverse ETL, powered by Census, allows teams to sync behavioral data and computed segments to 200+ marketing and analytics tools. This ensures consistent customer insights and activation workflows across the organization while maintaining a single source of truth.