Identify Key Customer Moments, Act in Real Time

Trigger real-time, personalized interactions at key customer journey moments that drive conversions, retention, and engagement.

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Real-Time Customer Intelligence

Compute and react to customer signals across your full event-stream in real time, defining custom triggers based on attributes to identify perfect engagement moments.

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AI-Powered Early Intervention

Trigger interventions using machine learning or rule-based conditions to act early in customer journeys, making a meaningful difference and preventing churn and frustration.

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Continuous Feedback Loop

Automatically log and measure every intervention and outcome, creating a continuous feedback loop that helps refine decision logic and maximize effectiveness.

Real-Time Customer Assistance

Deliver real-time notifications directly into your customer-facing applications via server-side events when customers need assistance. Identify key moments where customers can’t find what they need, are torn between choices, or getting frustrated with workflows. Take immediate in-app action to support customers before churn occurs.

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Engage customers with timely, personalized actions

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Define ML-powered or rules-based triggers with complex conditions

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Identify opportunities for conversion, retention, and growth in real time

Interventions

Real-Time Customer Context

Take the right, personalized action for the customer to maximize the chance to reengage with real-time customer context available in real-time via the Profiles Store. Whether personalizing UI elements, offering dynamic pricing, or activating AI assistants, Interventions delivers real-time interactions at key customer journey moments, enabling proactive engagement exactly when it matters most.

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Real-time push notification, via server-side events

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Real-time customer context, via Profiles Store

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Take action, measure and iterate, via Snowplow tracking and warehouse analytics

Interventions

Take Action, Measure, Iterate

Close the loop between intervention and outcome with stored behavior. Track what intervention is taken, why, and what the customer state was at the time of interaction, directly into your data warehouse and lakehouse via Snowplow tracking. Analyze and optimize interventions over time, driving systematic improvements in customer value.

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Track intervention performance with automatic attribution

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A/B test different trigger conditions and engagement approaches

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Identify which moments and actions drive meaningful business outcomes

Interventions

Get Started

Whether you’re modernizing your customer data infrastructure or building AI-powered applications, Snowplow helps eliminate engineering complexity so you can focus on delivering smarter customer experiences.