Recommendation Systems: Snowplow captures user behavior data, and Azure ML uses this data to deliver personalized product or content recommendations based on past interactions.
Dynamic Pricing: Based on user activity tracked by Snowplow, Azure ML can adjust pricing dynamically, offering discounts or incentives to high-value users.
Targeted Campaigns: Azure ML can segment Snowplow-enriched user data and trigger real-time marketing campaigns tailored to individual users.
From success stories and architecture deep dives to live events and AI trends — explore resources to help you design smarter data products and stay ahead of what’s next.
Browse our Latest Blog PostsWhether you’re modernizing your customer data infrastructure or building AI-powered applications, Snowplow helps eliminate engineering complexity so you can focus on delivering smarter customer experiences.
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