Kafka vs Kinesis vs Event Hubs: which is best for real-time event streaming?

When choosing between these streaming platforms for Snowplow events, consider your specific infrastructure requirements and operational preferences.

Apache Kafka:

  • Open-source platform with full control over infrastructure and configuration
  • Better for complex event-driven architectures with strong support for stream processing (Kafka Streams)
  • Requires more management and setup but offers maximum flexibility in configurations
  • Ideal for multi-cloud environments and custom streaming applications

AWS Kinesis:

  • Fully managed by AWS with deep integration into the AWS ecosystem
  • Ideal for organizations heavily invested in AWS services
  • Offers high throughput with automatic scaling but less flexibility compared to Kafka
  • Best for AWS-centric environments requiring minimal operational overhead

Azure Event Hubs:

  • Fully managed Azure service with seamless integration into Azure services ecosystem
  • Best for Azure-centric environments, offering low-latency event ingestion
  • Native Kafka protocol support allows migration from Kafka applications
  • Less complexity but reduced flexibility compared to self-managed Kafka

All three integrate effectively with Snowplow's event pipeline and trackers, enabling granular, first-party data collection and real-time processing.

Get Started

Whether you’re modernizing your customer data infrastructure or building AI-powered applications, Snowplow helps eliminate engineering complexity so you can focus on delivering smarter customer experiences.