Snowplow integrates effectively with Azure Functions to enable serverless, event-driven data processing. Events collected by Snowplow stream into Azure Event Hubs, where they can trigger Azure Functions for real-time processing.
These serverless functions can perform various actions including:
This serverless approach provides automatic scaling, cost efficiency by paying only for execution time, and the ability to respond to events immediately as they occur. Azure Functions can also integrate with Snowplow Signals to compute real-time user attributes or trigger personalized interventions based on specific behavioral patterns.
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Browse our Latest Blog PostsWhether you’re modernizing your customer data infrastructure or building AI-powered applications, Snowplow helps eliminate engineering complexity so you can focus on delivering smarter customer experiences.
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