Snowplow's schema-aligned tracking across web, mobile, server, and streaming sources ensures unified event-level data collection with consistent structure and governance. 

The infrastructure’s advanced identity modeling, central enrichment capabilities, and real-time processing allow enterprises to stitch user interactions into a cohesive customer 360 view within cloud warehouses.

With 35+ trackers and SDKs, Snowplow captures comprehensive behavioral data across all digital touchpoints, while built-in enrichments provide additional context like geolocation, campaign attribution, and device fingerprinting for complete customer intelligence.

‍