Scale your use of behavioral data with Snowplow

With the introduction of the Snowplow Limited Use License Agreement, many open source users have explored how Snowplow’s Behavioral Data Platform (BDP) can support their growth. In this page we explain the benefits that customers like Strava and JustWatch have experienced by switching to BDP.

Snowplow Features

Why choose Snowplow BDP?

Improve data productivity and self-service

Break barriers between engineering and the rest of the organization to drive value with data. Snowplow’s platform and API’s to enable stakeholders in your business to define, evolve , govern and deploy the behavioral data created.

Realize value from your data faster

Unlock valuable insights from your Snowplow data using our pre-built data applications. Gain immediate insights for your business with pre-configured visualizations and reports or to use them as a starting point for your own custom data applications.

Spend time driving value not managing pipeline

Leave the installation, upgrades, and ongoing maintenance of your datapipeline to Snowplow, and enjoy guaranteed SLAs on uptime, latency andauto-scaling so your data professionals can focus on moving your businessforward with data.

Reduce downtime and protect your data

Reduce data downtime and safeguard your valuable data with Snowplow’s data quality tooling, enterprise-grade security features and with updated trackers and pipeline components.

Compare Editions

How does Snowplow’s Open Source compare to the High Availability Pipeline and the Behavioral Data Platform offerings?

High Availability Pipeline

An exclusive pipeline only offering for open source users

Includes

35+ tracker and webhooks

GDPR context

1st party tracking

Snowplow Micro

Anonymous data collection

In-stream enrichments

Behavioral Data Platform

Unlock more value with Snowplow’s Behavioral Data Platform

Includes

Event Data Management

Infrastructure configuration

Data Applications

Dedicated onboarding

Data quality monitoring

Data Product Studio

Auto-scaling

Observability dashboards

SSO and user permissions

Event streaming

Strategic Customer Support

Collector & latency SLA’s

Define, Implement and Evolve Your Tracking With Ease with Data Product Studio

Bridge the gap between data producers and consumers. Create, define, implement and evolve your tracking with Snowplow BDP UI and API’s.

Data Products

Bridge the gap between data producers and data consumers, documenting the behavioral data used in your business to empower a culture of self-service.

Azure Support

Microsoft Azure Cloud users can access the public preview of Snowplow Behavioral Data Platform (BDP) on Azure.

New Unified Data Model

Seamless cross-platform identity stitching with Snowplow’s new Unified Digital Model.

Support for Apple Vision Pro

Snowplow announces its support for Vision Pro apps and visionOS. This enables data teams to collect behavioral data to understand and analyze how users interact with your applications on Vision Pro.

Data apps

Unlock insight faster with Snowplow’s pre-built data applications.

Snowtype

Our new tracking code generation tool that allows you to implement custom Snowplow tracking faster and with greater accuracy avoiding the need to reprocess failed events.

Reach your full potential with support from the Snowplow team

Dedicated support 24/7 to keep you up and running

Access 24/7 support from the engineers who build the platform backed by support response times.

Access to our customer success team

Our Customer Success team helps hundreds of businesses get the most out of Snowplow. As experts in Snowplow, our team is always here to answer your questions and support you with best practice advise to help you reach your full potential.

Bespoke onboarding to provide success from day one

Our Snowplow Professional Services team provides customized, hands-on guidance and support throughout the onboarding process from tracking design to deployment.

Get Started

Unlock the value of your behavioral data with customer data infrastructure for AI, advanced analytics, and personalized experiences