Rich and granular data

Snowplow’s behavioral data is automatically enriched with 130+ data points before reaching your BigQuery warehouse. Attach your own additional data and it will automatically flow through to your warehouse.

Low at ultra low latency

Snowplow behavioral data is streamed into your BigQuery warehouse in less than a minute. Low latency loading means low latency data product.

Automatic table evolution

Data structures that evolve with your business: our technology automatically updates and extends your BigQuery tables as you evolve your behavioral data tracking.

Advanced dbt models

Snowplow provides out-the-box dbt models for working with our behavioral data in BigQuery.