PRODUCTS

Customer Data Infrastructure

35+ Event Trackers

Data collection & processing

Data Product Studio

Event-data cataloging

Event Forwarding

Real-time data routing

Data Model Packs

Customizable data models

Signals

Real-time user context

Proactive engagement engine

Extensions

Pre-built recipes

Warehouse-native syncs

Low-code segmentation

Preferred technologies

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Sample Snowplow Data

Sample Modeled Data

Deployment Options

Security & Compliance

SOLUTIONS

Use Cases

Composable Analytics

Real-Time, Product Personalization

Customer-Facing AI Agents

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Industries

Media & Entertainment

Retail & Ecommerce

Financial Services

Teams

Data Engineering

Software Engineering

Technology

Snowplow for Kafka

Snowplow for SQL

Snowplow for Flink

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INTEGRATIONS

Integrations Catalog

Snowplow integrates with your preferred data sources, enrichments, and destinations so you can focus on building the applications that matter to your business.

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Popular Sources

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Popular Destinations

Google BigQuery

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Technology Partners

Google Cloud Platform

Microsoft Azure

RESOURCES

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Reports & Guides

Webinars & Videos

Snowplow Overview

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Snowplow Community

Customer Support

COMPANY

About Snowplow

Snowplow is the leader in customer data infrastructure for AI, enabling every organization to transform raw behavioral data into governed, high-fidelity fuel for AI-powered applications.

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Snowplow Signals: Customer Intelligence for AI

Transform your customer data into real-time, AI-ready signals that power personalized experiences, adaptive UIs, and agentic applications.

Products

Customer Data Infrastructure

Event Tracking Data Pipeline Data Product Studio Event Forwarding Data Model Packs

Profiles Store Interventions

Accelerators Reverse ETL Audience Hub Integrations

Comparisons

vs. DIY Data Pipelines vs. Google Analytics vs. Segment vs. RudderStack vs. Tealium See all comparisons

Customers

HelloFresh Transavia Engel & Völkers Supercell Strava Burberry See customer stories

Solutions

Use Cases

Composable CDP Composable Analytics Real-Time, Product Personalization Customer-Facing AI Agents All Use Cases All Blueprints

Industries

Games Media & Entertainment Retail & Ecommerce Software Financial Services

Teams

Data Engineering Software Engineering Product Marketing Data Science

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Pricing Sample Snowplow Data Sample Modeled Data Security & Compliance Deployment Options Partner Ecosystem

Integrations

Technology

Snowplow for Kafka Snowplow for SQL Snowplow for Flink

Popular Sources

Javascript Android iOS NodeJS See all sources

Popular Destination

Databricks Snowflake Google BigQuery Amazon S3 Delta Lake Kafka See all destinations

Technology Partners

AWS Databricks Snowflake Google Cloud Platform Microsoft Azure Confluent Census

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Company

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Resources

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