Versha explains the importance of focusing on user value when integrating AI into products. Instead of blindly adding AI at every opportunity, companies should critically assess whether it enhances efficiency, improves customer experience, or provides tangible ROI. As a leader in responsible AI, Versha explains the need for rational decision-making, ensuring AI-driven projects have clear benefits and realistic market viability. While efficiency gains, such as optimizing code or reducing overhead, are valid goals, the rush to implement AI everywhere without purpose can be counterproductive. A phased, thoughtful approach—prioritizing practical improvements before ambitious overhauls—could be the best strategy for long-term success.Interested in hearing more from our webinar, AI-Powered Personalization vs. Data Privacy: Can You Have Both? Find the full webinar here: https://snowplow.io/events/ai-powered-personalization-vs-data-privacy-can-you-have-both