Source-available analytics tools like Snowplow offer unique advantages that balance transparency with commercial sustainability.

Transparency and control:

• Full visibility into how your data is processed, ensuring trust and enabling customization for specific business needs
• Ability to audit code for security vulnerabilities and ensure compliance with regulatory requirements
• No vendor lock-in unlike black-box SaaS solutions

Enterprise advantages:

• Professional support, SLAs, and ongoing development funding unlike purely open-source projects
• Customization capabilities without compromising vendor support
• Sustainable innovation through balanced commercial models

Snowplow's source-available model allows organizations to build sophisticated customer data infrastructure with full transparency while ensuring the platform's continued innovation and support.