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Collect Behavioral Data and Act on It in Real Time

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Design a schema, send your first event, and fetch live context with help from the Snowplow AI Assistant and MCP server.

Works with

ClaudeCursor IDEOpenAI CodexVSCode

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No credit card. 14-day trial. Live pipeline in ~20 minutes.

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"With richer data at our fingertips, we’re able to optimize marketing spend and drive higher ROI across our digital channels. It’s been a pivotal part of our analytics evolution, allowing us to better serve our customers and drive innovation across the business."

Davidhello
David Castro Gavino
Global Vice President of Data, HelloFresh
Powering the world’s best companies.
Watch how the Snowplow MCP is setup inside Claude Code, Cursor or any IDE.

What’s included?

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Stand up a live pipeline in minutes

Connect the MCP server to Cursor or Claude Code, and your coding agent sets up tracking, writes schemas, and builds data models for you.

Frame

Data your teams can build on

Events validated against schemas you define, with bad data rejected before it reaches your warehouse. Your events, in your own account.

Look

Know what a customer is doing right now

Snowplow Signals computes live behavior as it happens. Not "four sessions this week" but "comparing two grinders, twice, in one session."

Respond in the same session, in milliseconds

Personalize a surface, fire a rule, or hand an AI agent the customer's current behavior in a form a model can reason over.