Last updated: 16 April 2025
This Snowplow Product Directory provides descriptions of the Self-Hosted Pipeline products and services you have subscribed to on an Order Form or enabled as part of a pilot service. While our Self-Hosted Pipeline Product Directory may be updated from time to time, the descriptions of the products as of the Start Date in your Order Form will apply to the Self-Hosted Pipeline Products or Services specified in your Order Form. If new terms are introduced for new features or functions made available within a Self-Hosted Pipeline Product or Service during the Term of your Agreement, these new terms will apply to the use of those new features or functions if you use them.
Product Overview:
The Snowplow Self-Hosted Pipeline product allows companies to collect and operationalize behavioral data using Snowplow’s core behavioral data pipeline in production.
The Self-Hosted Pipeline enables organizations to collect behavioral data across multiple applications (through 20+ SDKs including Javascript, iOS, Android, Python and more), validate and enrich that data in real time, and stream it into your warehouse, data lake, and other destinations (e.g. Snowflake, Databricks, BigQuery, Redshift, OneLake and others).
Our Self-Hosted Pipeline license agreement enables customers to run a single Snowplow pipeline in production, removing the non-commercial use restriction defined under the terms of our SLULA 1.1 (Snowplow Limited Use License Agreement). The specific terms applicable to your use of the Self-Hosted Pipeline are detailed in your Order Form and License Agreement which you must sign.
Key features
Running Snowplow in production
Snowplow Self-Hosted Pipeline is a commercial license, enabling customers to run one Snowplow pipeline in production.
Customer Support
There are two tiers of 24×7 customer support available to Snowplow Self-Hosted Pipeline customers: Standard and Enhanced Support.
Self-Hosted Pipeline customers also have access to our help center, knowledge base, community forum and product documentation.
Critical CVE updates
The Self-Hosted Pipeline product provides (no less than quarterly) updates to patch critical CVEs.
Data Models
Data Model Packs allow companies using Snowplow Self-Hosted Pipeline to use Snowplow’s dbt data models to manage and model your behavioral data, further described in the table below.
With a subscription to Data Model Packs, customers may use the following dbt models for commercial purposes, removing the non-commercial use restriction defined under the terms of our SLULA 1.1 (Snowplow Limited Use License Agreement):
Product Options
The following options are available to Snowplow Self-Hosted Pipeline customers and can be added to your Order Form.
vCPUs
Product options are based on how many vCPUs a Self-Hosted Pipeline customer runs across all SLULA-licensed pipeline components, where:
- A vCPU is any logical CPU core as reported by the host operating system. A vCPU can represent a physical core, a logical core created through the use of hyper-threading or simultaneous multithreading, or a shared logical CPU provided through virtualization
- Max vCPUs indicates the maximum number of vCPUs permitted to use across the term of the contract and will be stated in your Order Form.
Out of Scope
The following are not included in any part of a Snowplow Self-Hosted Pipeline Product Option.
- Event Forwarding – the Self-Hosted Pipeline offering does not confer the right to run SLULA-licensed Event Forwarding instances
- Any managed service (e.g. upgrades, alerting, or services specifically forming part of the Snowplow BDP product)
- Any form of hosting
- Technical Account Manager
- Professional Services or implementation
- Support for non-standard components or forked components
- Anything explicitly stated as out of scope in our Statement of Support