Snowplow integrates with your preferred data sources, enrichments, and destinations so you can focus on building the applications that matter to your business.
Snowplow is the global leader in behavioral data for AI, enabling digital-first companies to unlock the full value of their behavioral data and transform a proprietary customer intelligence asset into a source of competitive advantage. Data teams rely on Snowplow to securely collect, process, and deliver event-level data to their platform, while digital product and engineering teams use Snowplow to integrate deep customer context into their ML and agentic applications—all in real time.
Guide
Discover why Snowplow outperforms Adobe Analytics with warehouse-first integration, full data ownership, and flexible, scalable analytics. Perfect for AI and BI use cases.
