Snowplow integrates with your preferred data sources, enrichments, and destinations so you can focus on building the applications that matter to your business.
Snowplow is the leader in customer data infrastructure for AI, enabling every organization to transform raw behavioral data into governed, high-fidelity fuel for AI-powered applications.
Guide
Snowplow offers longer tracking, real-time data, and enhanced privacy features, making it a superior choice over Google Analytics for deeper insights and personalization.