Upcoming Webinar

Designing a Composable Product Analytics Stack to Track Complex User Journeys

Join us to learn how to design a flexible, scalable product analytics stack that captures granular user data and delivers actionable insights, empowering better product decisions and enhanced customer experiences.

Upcoming Webinar

Designing a Composable Product Analytics Stack to Track Complex User Journeys

May 22, 2025 9AM EDT, 2PM BST

Join us to learn how to design a flexible, scalable product analytics stack that captures granular user data and delivers actionable insights, empowering better product decisions and enhanced customer experiences.

⏰ Timestamps:

0:00 - Introduction & Overview

0:23 - Data Flow Overview

0:59 - Data Product Studio Deep Dive

2:03 - Event Specification & Validation

3:03 - Trackers & Implementation

4:06 - Live Demo: Data Collection

5:29 - Warehouse Integration

6:32 - Data Modeling

7:35 - Data Applications & Visualization

9:06 - Advanced Use Cases & AI Integration

10:09 - Closing Remarks

Tracking complex user journeys requires a flexible, scalable data infrastructure that adapts to evolving product needs. In this webinar, we’ll walk through how to design a composable product analytics stack that empowers teams to capture granular behavioral data, track interactions across platforms, and deliver actionable insights directly within your data warehouse or lake.

Whether you’re working with Snowflake, BigQuery, or Databricks, this session will demonstrate how to design an infrastructure that keeps your data clean, accurate, and ready for insight — driving better product decisions and improved customer experiences.

Meet Your Speakers

Snowplow Hosted Webinar

Blog Post Author

Mo Miah

Blog Post Author

István Mészáros

Founder and CEO