Google BigQuery, the original serverless data warehouse, is the jewel in the crown of Google Cloud Platform’s data services. Adopting BigQuery? Learn how snowplow delivers the best behavioral data into BigQuery, enabling you to better undestand and serve your customers.


Having Snowplow feed into BigQuery means that [our] events are ready within minutes, and we can react better to both internal and external factors
Greg Cook, Technical Architect, OneFlare
Why does Snowplow deliver the best web and mobile data for your BigQuery data warehouse?
Rich and granular data
Snowplow’s behavioral data is automatically enriched with 130+ data points before reaching your BigQuery warehouse. Attach your own additional data and it will automatically flow through to your warehouse.


Low latency load
Snowplow behavioral data is streamed into your BigQuery warehouse in less than a minute. Low latency loading means low latency data product.
Automatic table evolution
Data structures that evolve with your business: our technology automatically updates and extends your BigQuery tables as you evolve your behavioral data tracking.


dbt models included
Double-down on your dbt investment with Snowplow: Snowplow provides out-the-box dbt models for working with our behavioral data in BigQuery.