How to Give AI Agents the Right Customer Context — Without Blowing the Context Window

You can't feed a raw clickstream into a customer-facing agent, the context window won't allow it. So what do you give it instead?

Snowplow CTO Yali Sassoon breaks down the three facts that matter most: who the user is, what they're trying to do right now, and whether they need help. Compress the right behavioral data into those three signals, and the agent has everything it needs to respond effectively.

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