Snowplow ‘Outperforms’ GA4 in GigaOm Comparative Evaluation.
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Our behavioral data platform helps you to drive more value from your data—faster and more accurately. Find out how Snowplow can unlock your behavioral data to power multiple use cases.

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You’ll be in good company

Industry leaders and high-growth startups alike choose Snowplow to power their analytics stacks.

  • Strava
  • The Economist
  • Nordstrom
  • Gousto
  • La Presse
  • Dollar Shave Club
  • Tourlane
  • Mr & Mrs Smith
  • AutoTrader
  • Omio
  • Hudl logo
  • Unsplash
  • Weebly
  • Treatwell
  • deBijenkorf
  • cargurus

Here’s what our customers have to say


“We would not have achieved our current level of self-serve data without Snowplow. It has enabled us to democratize our data culture, significantly improving our analytics coverage and deepening our insights.”

Daniel Huang, Data Engineer at Strava


“Without Snowplow data, a data-driven approach to systematically improving retention would not be possible.”

Dejan Petelin, Head of Data at Gousto

“Snowplow has given us what we need to create custom attribution models – we can collect raw data and set our own logic instead of dealing with a black box. Snowplow has helped us elevate our reporting to the next level.”

Jason Bellinger, Lead BI Analyst at Animoto


“The gist is that once you have all the relevant data for each event, which is possible with Snowplow, you can do whatever you want with it. Snowplow’s importance will only continue to grow as we customize our pipeline.”

Rahul Jain, Principal Engineering Manager at Omio

“Complete oversight of the customer journey, and end-to-end, sample-to-purchase attribution is finally possible, and it has been a dream for us for a very long time.”

Joel Hirshberg, President and Co-Owner at Green Building Supply

Strava Gousto Omio

Not ready for a demo? Let’s chat anyway! We’d love to hear about your data journey