Platform
How Snowplow works
Define & Track
Collect Behavioral Data Across Your Digital Platforms
Enrich & Stream
Enrich and Validate Your Data for Downstream Destinations
Model & Operationalize
Unlock insight and realize value faster with data applications and data products
Explore
Pricing
Learn about Snowplow's packaging and deployment options
Sample Snowplow Data
Explore Snowplow’s unified event stream in detail
Sample Modeled Data
See an example of out-of-the-box modeled data
Data Applications
Digital Analytics
An AI-ready, warehouse-native alternative to Google Analytics
Marketing Attribution & Optimization
Accurately measure and optimize marketing performance
Ecommerce Analytics
An AI-ready, warehouse-native ecommerce analytics solution
AI Agent Analytics
Understand how GenAI impacts customer behavior
Features
Deployment Options
Flexible Deployment Options to Meet Your Needs
Security & Compliance
Elevate Trust with Data Privacy & Security
Select Data Destinations
Snowflake
Powering the AI Data Cloud
Databricks
Powering the Data Intelligence Platform
Azure OneLake
Powering your Azure Infrastructure
AWS Redshift/S3
Powering advanced behavioral data use cases
Google BigQuery
Powering your enterprise data warehouse
Apache Kafka
Powering your real-time operational estate
Solutions
By Solution
Advanced Analytics
Build customized analytics apps
AI / ML
Train models with AI-ready data
Composable CDP
Power personalized experiences
By Use Case
All Use Cases
Explore our library of use cases
Resources
Company
About Snowplow
Snowplow, the global leader in customer data infrastructure (CDI) for AI, enables every organization to own and unlock the value of its customer behavioral data to fuel AI-driven marketing, digital products and services, customer experiences, and fraud mitigation.
Platform
How Snowplow works
Define & Track
Enrich & Stream
Model & Operationalize
Explore
Pricing
Sample Snowplow Data
Sample Modeled Data
Data Applications
Digital Analytics
Marketing Attribution & Optimization
Ecommerce Analytics
AI Agent Analytics
Features
Deployment Options
Security & Compliance
Select Data Destinations
Snowflake
Databricks
Azure OneLake
AWS Redshift/S3
Google BigQuery
Apache Kafka
Solutions
Resources
Company
About Snowplow
Snowplow, the global leader in customer data infrastructure (CDI) for AI, enables every organization to own and unlock the value of its customer behavioral data to fuel AI-driven marketing, digital products and services, customer experiences, and fraud mitigation.